Metro Lightrail Grand Opening


Entertainment Solutions, Inc. is the link between special events and corporate marketing initiatives. Once we gain the complete understanding of our client's corporate marketing objectives, Entertainment Solutions can develop the perfect platform to achieve a successful event marketing plan.

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Metro Lightrail Grand Opening

Dates: 2008
Location: Phoenix, Tempe & Mesa, AZ
Attendace: 100,000

With the first 20 miles of Light Rail train service ready to open to the public in December 2008, Metro Light Rail turned to Entertainment Solutions, Inc. to plan and implement an Grand Opening on a grand-scale. With three large-scale festivals along the route as well as community events at all platform along the new route, Entertainment Solutions simultaneously produced 20 festivals along the light rail route on Grand opening Weekend. Featuring headliner entertainment, concessions, and local community and business expos, each festival welcomed new rail commuters and train enthusiasts to experience Arizona’s first light rail trains inaugural run through the Valley.

Services Provided:

Entertainment Solutions, Inc. Valley Metro, City of Phoenix, City of Tempe and City of Mesa to manage the overall project logistics incuding:

  • Committee Management
  • Creative and Themed Attraction development
  • Budget Management
  • Event Branding and Presentation development
  • National, regional and local entertainment booking
  • Event site preparation and event mapping
  • Concessions Management
  • Event infrastructure and equipment procurement
  • Technical production including staging and sound & lights production
  • Public safety & logistics
  • Staffing and on-site management of all aspect of the Celebration