Super Bowl Saturday Night


Entertainment Solutions, Inc. is the link between special events and corporate marketing initiatives. Once we gain the complete understanding of our client's corporate marketing objectives, Entertainment Solutions can develop the perfect platform to achieve a successful event marketing plan.

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Super Bowl Saturday Night

Dates: 2008
Location: Tempe, AZ
Attendace: 40,000

One of the largest free NFL Super Bowl events of it’s kind, Super Bowl Saturday Night was a live concert and festival for on the eve of Super Bowl XLII. Featuring a live concert by Counting Crowes and Boy Meets Girl, the concert and festival venue achieved a maximum capacity of 40,000 at Tempe’s Beach Park. The festival also featured player appearances, sponsor hosting and VIP Area and an enormous fireworks show.

Services Provided:

Entertainment Solutions, Inc. collaborated with the NFL and the City of Tempe to provide special event management services including:

  • Committee Management
  • Budget Management
  • Festival venue logistics
  • National television broadcast logistics
  • Brand development and themed décor services
  • Event site preparation and event mapping
  • Event infrastructure and equipment procurement
  • Technical production including staging and sound & lights production
  • Public safety & logistics
  • Staffing and on-site management of all aspects of the event